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14 Nov 2017
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New policy by Apple allows for discounted in-app subscriptions

Since the dawn of the major mobile digital markets, the race to increase average revenue figures has led to a number of new advancements and techniques in the app development industry. In-app purchasing in particular is a tactic which has grown in popularity over recent years, with more app development companies looking to grab a … Continue reading “New policy by Apple allows for discounted in-app subscriptions”

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8 Nov 2017
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New online video shows features of iPhone X before release

Since the revelations made at the recent Apple keynote address, the whole world has been waiting in excitement for the release of the latest and supposedly greatest iPhone yet. The iPhone X was among one of two new models announced by the tech giant and it has got the internet buzzing. Millions of people around … Continue reading “New online video shows features of iPhone X before release”

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27 Oct 2017
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Easy Tactics To Get More Online Media Coverage

In an increasingly saturated digital market, it can be hard for anyone seizing an app developer opportunity and launching their own business to acquire effective and relevant media coverage. Unfortunately, the perfect digital marketing strategy is yet to be invented and while there’s no way of guaranteeing that your brand will be featured by big … Continue reading “Easy Tactics To Get More Online Media Coverage”

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17 Oct 2017
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Free apps vs paid apps: the pros and cons for app developers

IOS users will find that 70% of products on the App Store are paid apps. While those operating an Android device will find that only 35% of the Play Store consists of paid apps. This is a pattern that has remained constant throughout the history of the industry. Here, we take a look at the … Continue reading “Free apps vs paid apps: the pros and cons for app developers”

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13 Oct 2017
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Common SEO myths that are damaging your business

SEO can serve as a very powerful and effective marketing tool in the right hands but often loses the credit it deserves thanks to misinformation and ill-advised marketing ‘specialists’. There is a lot to learn about managing an effective SEO strategy and with changing algorithms, your work is never done. However, it is possible to … Continue reading “Common SEO myths that are damaging your business”

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