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5 Sep 2017
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Improving Online Conversions: AB & MV Testing Explained

When trying to improve your online conversions, there are various ways of testing your existing output to check for weaknesses and boost its overall effectiveness. The post popular way of doing this is via either A/B or MV testing, but what do these terms mean, and what does a test of this nature involve? Let’s … Continue reading “Improving Online Conversions: AB & MV Testing Explained”

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8 Aug 2017
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Just how big is the present day mobile app market?

If like us, your smartphone never leaves your side, it will probably come as no surprise to hear that there are 6.5 million apps currently available to mobile users on the world’s top app stores. What’s more – there is a huge consumer demand for those apps, with research from Yahoo showing that 90% of … Continue reading “Just how big is the present day mobile app market?”

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2 Aug 2017
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Is Facebook Live the Right Advertising Opportunity for Your Business?

With the development on modern day internet speeds both wired and via mobile carriers, streaming content has become and extremely popular consumption method. A large portion of TV viewing is now done on demand or via a streaming service. Advertising is now following suit and social media leader Facebook have launched their streaming function Facebook … Continue reading “Is Facebook Live the Right Advertising Opportunity for Your Business?”

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21 Jul 2017
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Don’t make These 4 Typical Marketing Errors

Whether you’re just starting out on your entrepreneur journey or already have an established business, a successful marketing strategy can have a huge impact. Unfortunately, it’s an area that many organisations struggle with, making common mistakes that ultimately harm their growth potential and customer base. But don’t worry, we’ve covered four typical marketing errors so … Continue reading “Don’t make These 4 Typical Marketing Errors”

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11 Jul 2017
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Monetising Instagram Posts Is Big Business – Instagram Rich List

Instagram’s massive popularity and accelerated growth alone make it a big earner as it gradually becomes one of Facebooks largest ad revenue streams. But it isn’t just Instagram and ultimately parent company Facebook who are making big bucks from the platform. Celebrities and top digital influencers are pulling in some serious cash from the photography … Continue reading “Monetising Instagram Posts Is Big Business – Instagram Rich List”

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