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17 Apr 2018
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The benefits of using mobile app subscriptions

When mobile apps first hit the market, advertising was the main source of income for developers. This, unfortunately, lead to an oversaturation of in-app ads that negatively affected the overall user experience. Over the last five years, however, app businesses have changed their tactics and developed new ways of generating revenue without interrupting the UX. … Continue reading “The benefits of using mobile app subscriptions”

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10 Apr 2018
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The benefits of having a personalised company mobile app

In today’s global digital market, more companies than ever are using apps to improve interdepartmental communication, increase efficiency and generate more relevant marketing strategies. However, bog-standard apps aimed at an industry-wide audience aren’t cutting it anymore. Research has shown that customised, company-specific apps can save employees around 7.5 hours of work each week. Here are … Continue reading “The benefits of having a personalised company mobile app”

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3 Apr 2018
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Important things to consider when creating your retail app

The world of retail has become increasingly mobile-centric, with more companies developing mobile apps and investing in responsive web design. The global revenue generated by mobile retail commerce will reach $669 billion by the end of 2018 which is a huge increase from $98 billion in 2013. It’s important for retailers to take advantage of … Continue reading “Important things to consider when creating your retail app”

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27 Mar 2018
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4 problems that every app developer faces in the first year

Since the mobile boom, there has been a rapid increase in the number of app business opportunities for developers and entrepreneurs. In today’s digital market, there are now around 12 million app developers working on a daily basis to create new and innovative content. If you’re planning to set up a new app business, here … Continue reading “4 problems that every app developer faces in the first year”

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20 Mar 2018
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7 mobile marketing statistics that will surprise you

The move to mobile has come swift and sudden in recent years, with around 5 billion people currently using mobile phones around the world. This has forced companies to rethink their marketing and business strategies in order to keep up with current trends. Whether your app business opportunity focuses on the tourism sector or the … Continue reading “7 mobile marketing statistics that will surprise you”

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