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Blog Post
Solicitors: Top 5 reasons for having an iPhone app
Eazi-Apps Support • December 29, 2012
As customers become savvier in choosing their solicitors, it becomes increasingly important for solicitors to engage with their clients and new prospects in ways that puts them ahead of their competitors.
Recognising that the majority of their prospects and clients have a Smartphone in their pocket, Eazi-Apps offers bespoke and innovative mobile websites and smartphones apps that not only engages the client, but also generates new business!
Let’s take Edwards Hands & Lewis Solicitors, a leading legal firm in Leicester, as an example. They were looking for an app that encouraged users to come back repeatedly and they also wanted users to engage with their lawyers with a view to generating new enquiries. Eazi-Apps were commissioned to develop this and the new app was launched in December 2012. The app has already received excellent reviews from existing clients and an article was published in the Leicester Mercury trumpeting the benefits that the app offered.
Below are some of the features that have been integrated into their app:
- Ask a Legal Question – The app has been centred on encouraging users to ask legal questions with any of the EHL Solicitors directly from within the app. Existing clients and new prospects can simply fill out a form and select what department or solicitor they would like their question sent to. This encourages interaction and also offers the potential to drive in new business.
- Legal Camera Functionality – If a prospect or existing clients needs to send photos to help their case, they can do simply taking and sending a photo from within the app to start a new legal case using the integrated legal camera. This can prove to be very useful when in unexpected circumstances.
- Case Recorder – clients can record conversations and submit them directly to EHL Solicitors from within the app itself to help them build their case. This innovative feature is a recent development from Eazi-Apps specifically for the legal field and has received lots of positive feedback.
- Integrated Events System – EHL solicitors hold events periodically and they can publish these events and invite people to attend from directly within the app. Users can even register their attendance and add reminders to their mobile devices
- Push Notifications – EHL Solicitors can now send out push notifications to all the users who have downloaded the app with key legal updates and promotions to generate new business. This feature was huge attraction to EHL solicitors as it allowed them to communicate with their clients in way that was much more powerful than emails and text messages.
There are many more features such as the Facebook and Twitter integration and Facebook Fan Wall that can create a ‘buzz’ about the business. Combining this their integrated Resource Centre and blog updates gives EHL solicitors a very powerful and engaging marketing tool that keeps their business ‘top of mind’ with their clients when it comes to legal services!
If you are a solicitor or work with a legal firm and want to engage your clients, generate more loyalty and new business, contact us today for a free demo for your business!
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