What should you look for when choosing an app designer? 

As app designers ourselves, we know a thing or three about what makes a great app. If you are considering getting an app built for your business, you are in good company.

A well thought out app can help you to raise your business profile, increase your revenue and lead to your customers having a better overall experience with your business. But with so much choice, how do you pick the right designer for your business? It’s an important decision.

A great app can boost your business, but on the flip side, one that is poorly designed and lacks functionality can lead to frustration for your customers and damage your reputation. We’ve put together our top tips for selecting the perfect app designer for your business:

Check out their portfolio

It sounds obvious, but looking at a designer’s portfolio will give you a good indication of their abilities and strengths. Consider what type of apps they have previously developed and download some to understand how functional and valuable they are in practice. Look for similarities in their portfolio to your requirements and consider what you like or dislike about their past efforts.

How much customisation do you require?

Suppose you need features not seen on many other apps. You’ll want to steer clear of app designers who churn out high volumes of apps using generic templates which are not fully adaptable to your requirements. Instead, make sure your app designer has the skills required to complete any app customisation you need.

Choose someone genuinely interested in your business

When you select an app designer, you want someone who can bring creative input to the table, not just blindly follow your instructions. In addition, you’ll want their feedback and opinions as experts. They will know what works and what doesn’t and should be able to bring that know-how to your project.

Consider the bigger picture

When you need a mobile app building as a small business, it can be tempting to appoint a freelancer who will work with you until the app goes live.. However, maintaining an app is an ongoing project itself. So, unless you have the experience in house to manage ongoing tasks such as app updates, you’ll need a trusted app developer on your side.

Don’t focus solely on price

We know it’s competitive out there, but the old saying “buy cheap, buy twice” is as accurate for app design as it is for many other products. While budget is an important factor, you should also consider a developer’s expertise, qualifications, availability and communication in your decision. After all, you want someone who can work efficiently and successfully complete your project, not just the lowest bidder.